1/What are you paying for in a bottle of Glengoyne 12? Age is the largest part, at 38%. Price its age, name, strength and style the way Dan Murphy's prices the rest, and you reach $137. It's $89 for members this week, about 35% under that going rate.
2/Of that $137, age is 38% and the name on the label 20%. Strength adds 16%, being a single malt 12%. Those four features are what the going rate is built from.
3/What the going rate can't see is where Glengoyne 12 is strongest: orchard fruit and malt. With a drop of water it opens into apples and cherry pits, anise and almond behind. None of the priced features puts a number on that flavour.
4/More is not always better. Glengoyne 10 sits at $99 this week, yet gives a Glengoyne 12 drinker about 97% of what the 12 does. At $4.48 a standard drink, a pour at home runs under a pint at the pub, which works out to $6.28 a standard drink.
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