From the Dimple desk · Thread · Value pick · 2026-10-22

Dimple 12: the everyday stand-in for Dewar's 15

mergedmay_publish truequality passsite_publish falseprices: 2 price claim(s) verified live

1/Love Dewar's 15? Dimple 12 gives a Dewar's 15 drinker about 97% of what the Dewar's 15 does, for 67% of its price. Same table, most of the way there, for two-thirds of the spend.

2/Dimple 12, $54 at Dan Murphy's. Twelve years old, bottled at 40%. The nose runs to toffee and spice with a citrus edge. On the palate, caramel settling in alongside smoke and oak. The finish comes back to toffee, spice and a touch of citrus.

3/What a Dewar's 15 drinker gives up with the Dimple 12 is mostly three years of age. The Dewar's 15, $80, is still the one for its fans: vanilla, melon, a little banana. The Dimple 12 is the one for every other night.

Sources

Prices at Dan Murphy's as of 2026-10-22 (22 October 2026); vintage 2026-10-22.1; bottles: Dimple 12 Year Old Blended Scotch Whisky 700mL, Dewar's 15 Year Old Blended Scotch Whisky 700mL.
Dimple 12 for a Dewar's 15 drinker (share of what the Dewar's 15 gives): 97% (stand_ins.alternatives.share_of_ref)
Dimple 12 price as a share of the Dewar's 15's, this week: 67% (stand_ins.alternatives.share_of_price)
Dimple 12 price this week: $54 (price.ticket)
Dewar's 15 price this week: $80 (price.ticket)
Dimple 12 per standard drink: $2.44 (price.ticket / standard drinks)
a pint at the pub, per standard drink (about $13 a pint, 2 standard drinks): $6.28 (PUB_PINT)
a pint at the pub: $13 (PUB_PINT)
Dewar's 15 per standard drink: $3.62 (price.ticket / standard drinks)
Dimple 12 ABV: 40% (identity.abv)
Dimple 12 usual price: $54 (price_guide.usual)
Dimple 12 lowest seen: $54 (price_guide.seen_low)
Dimple 12 highest seen: $58 (price_guide.seen_high)
WHAT IT GIVES UP (fixed: keep its meaning; never give another reason): What a Dewar's 15 drinker gives up with the Dimple 12 is mostly three years of age.

Omissions

None recorded.

Notes for reviewer

None recorded.

Frontmatter as merged

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premium over CE 360° · shared scale 0% to +70% across the eleven

Dimple 12 Year Old Blended Scotch Whisky

$52.85list 11-05

CE 360° $52.57 · 2.5% over · #1 of 38 in Highlands

per standard drink $2.39 · #2 of 36 in Highlands

20 pieces · observed

Dewar's 15 Year Old Blended Scotch Whisky

$79.99list 11-05

CE 360° $65.13 · 18.6% over · #25 of 27 in Multi-Regional Blend

per standard drink $3.62 · #18 of 26 in Multi-Regional Blend

12 pieces · observed

source file: drafts/2026-10-22-n304-value-pick-dimple-12-the-everyday-stand-in-for-dewar-s-15.md